Why Having an International Trademark Registration is Important
With the growing urge of companies and corporation need to grow their businesses beyond their boundaries, international trademark registration is of so much importance. There is a reduce in the risk that a company incurs with its determination to prosper in penetrating to other countries, this is one of the advantages that a company gets from acquiring an international trademark registration. Business enterprises are now able to have the freedom to conquer many countries and make more profits from what they have.
Notable and identified members of the international trademark registration are Japan, China, the United States and the European Union countries. Businesses are given a very good opportunity to expand their businesses to other territories factoring in that a lot of countries are registered in the international trademark. Moreover, individuals or any body corporate are free to choose to grow their business on any other country as long as it is registered with the international trademark.
Moreover, the technicalities that are involved in the international trademark registration are adequately manageable and very efficient. By the virtue that a body corporate or an individual has filed an application, then they are able to get protection from other countries that they decided to participate in. Protection from competitors are guaranteed under the international trademark registration, the company’s logos, motto and any other identifying factor of the company are therefore safe. This therefore ultimately reduces the emerging threat or rivalry to the company or an individual who wants to expand their business to other countries.
In the event that a crime is committed a company, then its only through the international trademark registration that they are able to sue. Countries under the international trademark are therefore saved from the fact that a trademark detriment may occur by the fact that there is a chance to sue in case a crime is committed. This consequently provides security for businesses to successfully grow in a country of their choice due to presence of legal protection.
The business growth is therefore guaranteed since the company is able to have its business running in so many countries that are registered under the international trademark. A simple procedure is given out in a case that a company wants to change its address or rather sell its trademark partially or wholly. A requirement that is needed from the company is that the only submit a notification to one authority that is relevant. The possibility that counterfeiters will interfere with the operation of a company is minimal under the international registration. A replication of the company’s product is therefore prevented from the rise of the market industry.
In conclusion, the international trademark registration is less costly for the companies since they are only needed to renew one registration.